MARKETING & ADVERTISING


Branding
Brand identity (logos, color schemes, typography, and icons) implemented on: websites; print and digital material; presentations; social media channels; email marketing; print and digital advertisements; table clothes; retractable banners; t-shirts; lanyards; staff badges; and more.
Traditional Advertising
Researched, strategized, produced and reported on paid advertisements for: TV; radio; print (newspapers and magazines); outdoor (buses); direct-mail; and more to generate brand awareness and leads.


Digital Advertising
Researched, strategized, produced and reported on paid advertisements for: display; search; social media; OTT; and email to generate brand awareness and leads.

Content Marketing
Developed press releases, news articles, program and project copy, educational material, email marketing campaigns, video scripts, social media content, blog posts and more to generate brand awareness and leads.


